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HOW IT WORKS

Help search engines find you.
Give customers a reason to stay.

Find the technical gaps. Build focused pages. Refine the words your customers search for.

EXAMPLE JOURNEY · HALLOWAY

  1. Readiness score

    Warning
    27/ 100
    Grade FRoom to improve

    01 Agent-friendly 404s

    02 Brand name discoverability

    03 Trust anchor pages

    Demo audit · halloway.example

    Step 1

    Find the gaps in discovery

    Audit your existing site for readiness issues that can get in the way of discovery, trust, and useful content.

  2. Halloway.LANDSCAPE DESIGN
    LOCAL KNOWLEDGE. LASTING GARDENS.
    Garden design
    in the Cotswolds.

    Garden design, build and year-round care.
    For homes across the Cotswolds.

    A stone path winding through a lush English gardenDESIGN · BUILD · CARE

    Step 2

    Build around what you do

    Turn your services and locations into clear pages, with readable content and editable search metadata.

  3. YOUR NEXT CHANGE
    Make the headline “Garden design in Cheltenham” so our service and location are clear.

    Try a more focused headline for a local customer’s search.

    Try this edit

    Step 3

    Get specific with a conversation

    Ask Kruft to sharpen a service page or add a location. Review the changes before you publish.

Nothing goes live until you publish.

SEO works when the whole site works

Strong rankings need more than keywords. Kruft connects crawlable pages, editable metadata, analytics, bookings, and lead capture in one website.

Know which searches drive business

Connect GA4 and your ad pixels once, then see which pages and campaigns bring people to your site.

Connect analytics

Control every search result

Edit page titles, descriptions, and keywords on fast output that search engines can read.

Edit your metadata

Turn rankings into bookings

Let ready customers choose a service and time without leaving the website they found.

Set up bookings

Keep every organic lead

Forms capture enquiries directly into your CRM, with the customer details you need to follow up.

See your CRM

Search-ready sites, already live

8 production sites with crawlable pages, clear services, real domains, bookings, and enquiry capture.

Browse all templates

Built to turn searches into customers

What owners notice when every page has a clear job in search.

Noema

Customers now find the exact service page they need instead of landing on a vague homepage.

Maya Thompson

Owner, Noema Skin Studio

Crownline

Our service pages finally explain the work in the same language customers use when they search.

Daniel Reed

Director, Crownline Roofing

Editorial

I can update page titles and descriptions myself whenever our services change.

Aisha Rahman

Founder, Editorial Studio

Flow

People arrive already understanding what we offer and which location we cover.

Lewis Grant

Owner, Flow Plumbing

Mastercare

Search stopped feeling like a separate project. It is built into how the site works.

Sofia Bennett

Practice Manager, Mastercare

Verdea

We can see which pages bring useful visits, then improve the ones that need attention.

Marcus Green

Founder, Verdea Gardens

Formed

Our location pages feel specific to each area instead of repeating the same generic copy.

Nina Patel

Director, Formed Industrial

Clinical Calm

The site is fast, clear, and easy for customers to navigate from a search result.

James Cole

Owner, Clinical Calm

Harmone

When we add a seasonal service, we can publish a focused page while demand is still there.

Elena Rossi

Founder, Harmone Interiors

SEO questions,
answered clearly

  • Kruft gives every page editable titles, descriptions, keywords, and social previews. It also publishes fast, server-rendered pages that search engines can crawl.

  • Yes. Build focused pages around the services you offer and the places you serve, then update the copy and metadata whenever your business changes.

  • Yes. Page titles, descriptions, keywords, and social preview images stay editable inside Kruft, without touching code.

  • Yes. Connect your root domain or a subdomain, with SSL handled for you and the domain status visible in Kruft.

  • No honest platform can guarantee rankings. Kruft gives you the technical foundation and editing controls needed to compete, while results still depend on your market, content, reputation, and competition.