A better address for your real estate business.

Turn your agency website into a place buyers explore and sellers remember. Build around your properties, your area, and your expertise—with AI.

Free website analysis.

More than 9,500 websites built.

Your agency website.
Ready for its next chapter.

Analyze your current site. Build around your properties and local expertise. Keep improving it with a conversation.

  1. Readiness score

    Warning
    27/ 100
    Grade FRoom to improve

    01 Agent-friendly 404s

    02 Brand name discoverability

    03 Trust anchor pages

    Demo audit · marren.example

    See where your website stands

    Check your existing agency website for the readiness and trust signals buyers and sellers rely on.

  2. Marren.PROPERTY DEVELOPMENT
    TWELVE HOMES. ONE TERRACE.
    A place to live.
    Room to grow.

    Considered homes. A neighbourhood to explore.
    Find a place that feels like yours.

    A terrace of modern homes in the Marren example websiteHOMES · COMMUNITY · DESIGN

    Give your properties a better home

    Build pages around your agency, services, and selected properties. Review the design and content before publishing.

  3. YOUR NEXT CHANGE
    Make the headline “Your next chapter. At home here.” so it feels warmer and more inviting.

    Try this request. See the headline change in the website preview.

    Try this edit

    Keep up with your next instruction

    Ask Kruft to update descriptions, introduce your team, or add an area guide. Preview the changes, then publish.

Nothing goes live until you publish.

From first impression to first enquiry

Give buyers and sellers a clear next step. Connect analytics, refine your search metadata, and add enquiry or booking management when you need it.

Know what brings people to your agency

Connect analytics and ad pixels to understand visits to your property, service, and area pages.

Put your local knowledge on the page

Give your services and neighbourhoods their own pages, with editable titles and descriptions.

Make room for the next viewing

Configure services and availability for booking requests. Booking management is an optional $9/month add-on per website.

Keep the conversation moving

Capture enquiries through your website. Manage contacts and follow-ups with the optional $19/month CRM add-on per website.

Less to manage. More to build.

Your website.
Without the overhead.

A custom website project

The traditional way

Commission the website, then arrange the setup and integrations. Here’s an example project breakdown.

Website design & build
$2,000
SEO setup
$300
Launch checks
$250
CRM setup
$150
Plugin configuration
$100
Analytics setup
$100
Hosting setup
$100
Example project cost$3,000One-time design, build and setup

One connected workspace

Kruft

Everything an SEO agency and web designer would charge thousands for, at a fraction of the cost. Hosting and analytics included.

  • AI website built for search
  • AI copy optimized for keywords
  • Editable meta titles & descriptions
  • Fast, mobile-ready pages
  • Built-in website analytics
  • Hosting included, no plugins needed
  • Built-in enquiry capture

A new home for your agency

Built for businesses that need the site to work

What owners value once their website becomes part of the business.

Noema

Customers can see what we offer and book without calling first. That has made the first conversation much easier.

Maya Thompson

Owner, Noema Skin Studio

Crownline

I asked for a darker, more confident header and the change was live before I finished the rest of my work.

Daniel Reed

Director, Crownline Roofing

Editorial

Enquiries arrive with the right context, so we know what the customer needs before we reply.

Aisha Rahman

Founder, Editorial Studio

Flow

We connected our domain on Friday and started sharing the new site that afternoon.

Lewis Grant

Owner, Flow Plumbing

Mastercare

It feels like having a web team ready whenever the business changes.

Sofia Bennett

Practice Manager, Mastercare

Verdea

Our services, availability, and customer messages finally live in one clear place.

Marcus Green

Founder, Verdea Gardens

Formed

I can update a page by describing the change instead of waiting for another quote.

Nina Patel

Director, Formed Industrial

Clinical Calm

The site looks considered, but more importantly, customers know what to do next.

James Cole

Owner, Clinical Calm

Harmone

We launched with the pages we needed, then improved them once real customers started using the site.

Elena Rossi

Founder, Harmone Interiors

Your next move,
made clearer.

  • Independent estate agents, sales and lettings agencies, and property developers who want a website they can keep improving themselves. Build your agency presence, explain your services, and showcase the properties or developments you choose.

  • Yes. Start with your current website address for a free analysis. Kruft can use your existing content and brand as a starting point. Review the new design and pages before you publish.

  • Yes. Ask the AI editor to change property descriptions, imagery, services, or area pages, then review and publish the result. You remain responsible for keeping prices, availability, and property details accurate.

  • Kruft does not currently include a native MLS/IDX or property-portal feed integration. This is a website builder for your agency and selected property content; automatic listing imports and portal synchronisation are not included.

  • Your website can collect enquiries and offer booking forms once you configure your services and availability. CRM management is an optional $19/month add-on per website; booking management is an optional $9/month add-on per website.

  • Website plans start at $29 USD/month with monthly AI usage. CRM and booking management are separate optional add-ons. Review the price before subscribing, and cancel from your dashboard at any time.

  • Yes. Bring your logo, colours, imagery, and copy, then connect your existing domain when the site is ready. Review your domain and SSL status in Kruft before sharing the new website.